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Levi Leipheimer & Carlos Perez: Creating a Community of Cyclists
Elite cycling champion and time trialist Levi Leipheimer sits down with Carlos Perez, event director for Levi’s King Ridge GranFondo, to talk about how they work together to create events that build a sense of community, connection, and healthy competition among bicyclists. Carlos, who’s also founder of Bike Monkey magazine, worked with Levi to launch the first granfondo in the U.S., based on one of Levi’s hardest training rides in Sonoma County, California. What does Carlos see as the single most important factor in creating a successful cycling event? A network of committed, enthusiastic volunteers is essential, says Carlos, as is placing quality over quantity when considering every aspect of an event. For more exclusive tips from Levi, Chris Carmichael, and other leading innovators in cycling, running, training, and health, go to the Nissan Innovation for Endurance community on Facebook.
Ryoji Ikeda at The Armory